My bottle is bigger than yours
At the Park Grill dinner I attended during the New York Whisky Fest, Michael Urquhart of Gordon and MacPhail was discussing the range of G&M available in the US:
The challenge we have is that 700 ml is not a permitted size, so we have to bottle at 750. Here we have about 155 different expressions so it's quite a wide range - whiskies from all different areas of Scotland. But if you were able to have the laws changed to have a 700 ml bottle permitted, your choices would increase by three-fold overnight.
He was referring to was the fact that the "standard" bottle in the US is a 750 milliliter (ml) bottle while in Europe the standard is 700 ml.
I wondered..."Why do we use 750 ml bottles here in the US and why don't we simply import the 700 ml bottles." After all, 50 ml, isn't a large amount of liquid - in fact, it is equivalent to the contents of a standard "airplane" or mini bottle and equates to just a single (good-sized) dram or 1.69070113 ounces. So what's the issue?






